About UsPosted by Migladin Fri, May 13, 2016 08:58:07
itself is not a business, it's a co-operative that has been set up, and is run
by, small UK online retailers with the aim of finding ways for small shops to
work together to promote themselves.
We are a not affiliated to any
marketing companies or agencies. Our campaign is based on joint effort,
the idea is for small shops to re-tweet each other in order to reach as many
people as possible.
It is run by a 'Core Team' of people, which includes the people who originally came up with the idea of the group.
It does not cost money to join, we just ask people to take an
active part in the campaign.
would like to take part please use #eshopsUK in your tweets and retweet others
that use the hash tag, members of the campaign and the NOES twitter accounts
will do the same for you.
Once a shop has been actively taking part for
about a month they can ask to be added to the Online High St and we ask them to add the
High St badge to their homepage.
#eshopsuk #eshopsukhour - The hashtags............
#eshopsuk hashtag is intended for small businesses to retweet for other small
businesses in the UK. The idea is that a group of traders work together and
focus on retweeting for each other, to extend the reach that they have on
twitter, by reaching the followers of other members of the group.
are looking for someone to tweet or retweet on your behalf, without becoming
involved yourself, then this isn’t for you, there are many services that offer
this, such as Bizitalk.com, the Round Team, Sweetertweet etc.
would prefer to be active rather than paying for a service then this may be for you..........
Why have the tags at all?
The tags help us find your tweets. Put #eshopsuk into the search bar, and you can see who is using the tag at any time*. If you are a member and forget to use the tags, the chances are we won't see you to retweet you, as individuals, or on the group accounts.
Again, if you want to come and chat in the #eshopsukHour on Fridays, then use that tag in your conversation. People 'attending' the hour will use the search bar to filter what they are receiving so they can see who is chatting on the Hour.
Of course, they also help you find tweets from other members and participants, so that you can retweet for them. Don't be shy about this, you will quickly find that if you retweet for people, many of them will retweet for you. This is what we are here for - spreading the ripples across the pond.
All of us. Working together.
* Twitter may filter results, and if you have their best match filter on, this may impact what you see. Occasionally also they hide people. We will deal with this in other posts.
About UsPosted by Don Mon, April 04, 2016 19:01:34Created by online retailers for online retailers.
There are lots
of businesses and groups on Twitter that offer to help small businesses,
some offer free services and others require payment. With so many
options available we thought we would take a few minutes to talk about
some of the things that make Nation of eShopkeepers (NOES) different.
first is that NOES itself isn't a business, it doesn't make a profit
from it's members in any way. We're not part of a social media
company, we don't take sponsorship payments and we make no charges for
membership. NOES is maintained by a small core team, we freely give
our time because we believe in the idea of small shops working together.
leads to another difference, NOES doesn't work the way most other
groups on Twitter do, we don't offer 'something for nothing'. The NOES
system works because of the way it's members work together, helping
each other to reach far more people than we could alone. The NOES
Twitter accounts and the website are there to help our members to work
together as effectively as possible.
Also, NOES isn't just a
retweeting group. In many ways small online shops are in the same
situation that the bricks and mortar shops found themselves in a few
years ago. Those of us with websites are surrounded by large, big name
retailers who have the resources and expertise to control the search
engines and crowd out smaller shops. Those of us who sell on the
online marketplaces find that our concerns are not considered by the
companies that run them, even though it's the wide range of products
that we offer that attract the visitors to their sites.
bricks and mortar high streets that are recovering are the ones where
the indie retailers are working together to attract customers, they
recognise that the more people who visit their high street the more
every shop benefits. With the Online High St we aim to create the same
effect for online retailers. The Online High St allows small shops to
have a shared identity and online location while remaining completely
independent shops. The more shops who are involved, the closer we work
together, the larger the 'footprint' we create online and the easier it
is for customers to find us.
It's a little over a year since the Online High St started, in that time NOES has continued to grow. Currently NOES consits of:The NOES website complete with the new look High St
The Central CafeThe ForumFive Twitter Accounts#eshopsUKhour at 2pm on FridaysThe NOES Facebook Page
The NOES Pinterest Account
you run a small online shop and would like to take part please tweet
using #eshopsUK and retweet others who use the tag. If you would like
details of how to join the Online High St please email:
If you are a member and would like to
be more involved in maintaining NOES please let us know on the forum or
via the above email.
The Nation of eShopkeepers core teamAnne
, Jo Jo